About Kate Rose

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P P P Pick up a PR Opportunity!

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The Edinburgh Zoo penguin cam just goes to show that there is no business like snow business! (Sorry, had to be done!)

The snow’s adverse effect on business took no exception

Make your business bigger than the Beatles

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Unless you’ve been living in a box, you probably saw plenty of news reports last week about the furore created by Beatles tracks making an appearance on iTunes. Great news,

Getting in on the conversation: What use is Social Media, Part three

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Your customers WILL be talking about you online. And about your competitors, and about developments in your target market. Wouldn’t it be great if you could hear what they’re saying?

Well,

What are your local customers saying on global platforms?

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Hi all, Claire here

Last month Kate blogged about a great example of customer service where GE monitored their social media and used a customer comment on Twitter as an opportunity

Real time communication: What use is Social Media, Part Two

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Continuing our mini-series for those who just don’t “get” social media, here’s the second installment – using social media for instant communication.

So, you have something you want to tell your