The cost of judgmental customers

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I thought we would share an experience of ours that we have been passing on in our training sessions, as a good example of what social media actually means for

Setting up a business facebook page? Ask these questions FIRST!

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We’re still seeing a fair bit of confusion amongst smaller businesses who want to start using Facebook, but who either don’t know how to set up a facebook business page

RSS feeds (“that little orange icon”) and how to use them

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If you’ve started a blog for your business (and here’s why you should’ve!) then you’ll no doubt be starting to discover a few other blogs that often have content that’s

Auto-feeding Twitter to your business Facebook page? Well, don’t.

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There are lots of automated or semi-automated tools out there which, on the face of it, will help busy employees save time on the management of their social media accounts.
 

Some

A five minute guide to Location based marketing for businesses

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With the recent launch of Google Latitude,  location based marketing is becoming the latest hot topic amongst savvy smaller businesses. Here’s a quick guide to what it is, what it